11. november blev Digital Retail 2022 afholdt i Børssalen, hvor udvalgte eksperter gav indsigt i digitaliseringens betydning for fremtidens detailhandel. Nino Bergfeld, Retail Advisor, Salesforce, var aktuel med indlægget: The store is dead. Long live physical Retail.
The store is dead. Long live physical Retail
The pandemic has shown many retailers and brands how vulnerable their business and operating models are putting their bets (still) on physical outlets. 80%+ of income streams coming from the physical store is not uncommon across the industry.
The last two years have painfully shown the limits of this business model and many decision-makers questioned how or even if at all physical stores might return. For us we see the store returning as a central hub with four key roles: Experience & Discovery, Fulfillment, Service and Community.
11. november blev Digital Retail 2022 afholdt i Børssalen, hvor udvalgte eksperter gav indsigt i digitaliseringens betydning for fremtidens detailhandel. Nino Bergfeld, Retail Advisor, Salesforce, var aktuel med indlægget: The store is dead. Long live physical Retail.
Se eller gense indlægget fra Nino Bergfeld, Retail Advisor, Salesforce her:
