Sponsored by Kameo

Jesper M. Johansen, CEO in Kameo Denmark.

The Doors Are Open for ­Anyone Who Wants to Invest

Kameo runs an online platform for crowdlending with a strong focus on property projects. The Danish CEO sees significant growth in alternative forms of financing right now, including ­crowdlending, and the ambition is to list Kameo on the stock market within five years.

Crowdlending company Kameo entered the Danish market in December last year when they opened their first Copenhagen office. They currently reside in Copenhagen Fintech Lab, and the ambitions of the newcomers are high – both in the long and short run.

Kameo is authorised to operate payment services by the Danish Financial Supervisory Authority (Finanstilsynet), and they mainly focus on asset-backed loans to property projects and small businesses in Scandinavia, offering investors an expected return rate around 10 %.

Crowdlending – also known as loan-based crowdfunding – is considered a supplement to bank financing , and the company’s Danish CEO Jesper M. Johansen describes Kameo as a door opener to the financial market for both lenders and borrowers.

“Our philosophy is that everyone should have the opportunity to invest – regardless whether you have small savings in the bank at an interest rate of 0.0%, or you are a professional investor who, based on a calculated approach, will invest millions in a single project. Our minimum investment is set at a mere 500 DKK, and the creation of an investment account is free of charge,” emphasises Jesper M. Johansen.

According to Jesper M. Johansen, Denmark sees a great rise in alternative forms of financing right now, and crowdlending is one of the relatively new tools that more and more people are using.

“In recent years, crowdlending saw strong growth in our neighbouring countries, and we believe that Denmark will follow. After all, it would be a very logical development, especially given our history and strong tradition for co-operative movements and even cooperative banks,” Jesper M. Johansen points out.

Investing across borders

Within five years, Kameo’s Danish CEO hopes to see Kameo grow to become the preferred crowdlending platform in Scandinavia.
“We offer all private investors across Scandinavia the opportunity to invest in attractive loans to property projects and small companies with high expected returns – and at the same time a unique opportunity to invest across borders. As an investor, you have the opportunity to create a diversified portfolio of loans, essentially establishing your own small fund,” he says.

In the future, Kameo plans to expand the palette of investment opportunities on the platform. The plans include a secondary market, allowing borrowers to trade loan shares, and equity crowdfunding, especially interesting for scale-up companies.
Looking further ahead, the plan is to be listed on the stock exchange.If Danish CEO Jesper M. Johansen’s expectations are met, the listing will be a reality within the next five years.

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Our Reason to Seek ­Funding Through Kameo

Architect and CEO of ­Arkitekturministeriet, Bo ­Benzon, has ­borrowed one million DKK from Kameo’s investors to ­finance the ­construction costs of 30 new student ­housing units at ­Gribskov Gymnasium.

­“In Arkitekturministeriet, we want to pioneer the world to become a better place – both through what we draw and build, and through the political and economic play that takes ­place in connection with construction projects and the development of communities. The whole idea of ​​crowdfunding and distribution of ownership is really interesting and positive, and we think Kameo has a good eye for the innovative – therefore we feel it is a good fit. Moreover, we have a lot of other projects that I can easily imagine to be financed through crowdfunding.”

Bo Benzon, CEO and architect, Arkitekturministeriet.

“When Studiebyen is finished, and the students move in after the summer holidays, it gives me as an architect and entrepreneur an even greater pride when I think that many people have helped to raise the money for the construction. At the same time, both my architectural firm and the entire project at Gribskov Gymnasium receive a lot of ambassadors and a unique network in the local community. Moreover, I think those who think beyond the return of the investment will also have emotional ownership and pride that they have helped create something exciting in the local area,” says Bo Benzon.

New Main Shareholder

ABG Sundal Collier ­believes in a future for crowdlending, and the director is impressed with ­Kameo’s platform and offerings. Therefore, the investment bank has ­chosen to invest in Kameo.

The Nordic investment bank ABG Sundal Collier sees a bright future for crowdfunding and crowdlending. This is one of the reasons why ABG Sundal Collier has become the main shareholder in Kameo.

According to Tue Østergaard, who is Head of Markets in ABG Sundal Collier in Denmark, the investment in Kameo is part of ABG’s strategic agenda to increase the range and scope of products for its investors.

“I am very pleased with this strategic investment. I am convinced that interest in new investment opportunities through crowdfunding and online platforms will increase further in the future. Also, we are impressed with the Kameo team and platform as well as the quality of their investment offerings,” says Tue Østergaard.

Sebastian Harung, Group CEO and founder of Kameo, is also looking forward to having ABG on the team.
“With ABG Sundal Collier as one of our largest shareholders and partners, we are ready to take the next step and further develop the company into a truely Nordic platform,” says Sebastian Harung.

Facts about Kameo

Founded in 2014.

Online platform for crowdlending, also called loan-based crowdfunding.

The company name is a Nordic variant of the term Cameo role, emphasizing how Kameo plays the supporting role, while investors and borrowers take the main stage.

Offices in Oslo, Stockholm and Copenhagen.

Through Kameo, private individuals and companies can invest directly in loans to property projects and small businesses across Scandinavia.

Authorisation as a payment service provider from the Danish Financial Supervisory Authority (Finanstilsynet).

It is owned by employees, the board, and the investment bank ABG Sundal Collier.